Browse the Freelance Writing category, check our popular postsor choose a related post below:. This person should hold back from any contributions during the sessions. It is, however, especially suited for situations, in which the aim of the group is to think of a name or a slogan.
The great part about this style of brainstorming is that it's completely customizable to meet the needs of the team and project. The constant flow of ideas is therefore key to this concept, even if most of the ideas are either nonsensical or simply weak, as they can be later contrasted with good ideas and eliminated from the process.
Facilitate the session: A skilled discussion leader should lead and coordinate the brainstorming sessions.
Indeed, Diehl and Stroebe demonstrated that even when individuals worked alone, they produced fewer ideas if told that their output would be judged in a group with others than if told that their output would be judged individually. Like all team efforts it may take a few practice sessions to train the team in the method before tackling the important ideas.
Overview: advantages and disadvantages of brainstorming variants Brainstorming variant. This technique is good for teams who tend to get sidetracked, teams who hate meetings, or for placing a time limit on brainstorming sessions that frequently last longer than expected.
The third is to map the topic to similar contemporary topics as well as to its influences, and to topics that it influences.